tonic photo studios technology: making photography better

Huge building, two guys and one light…

ACO Building

This exterior for Aco Polymer was produced using one light source blended through several exposures to create a seamless reproduction.

It always makes me a bit nostalgic to think about how I would have shot this building 10 years ago. Back then, it would have taken 20 lights, several generators and many assistants. Not now.

Today, it took just two guys, one light and some serious Photoshop time. With fewer people and equipment, the end result is stronger due to the control we have today.

Gotta love technology.

The interior below sheds some additional light on the process. Interesting to see what the canvas looks like when the one lighting the image is left in…

With Perry

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