Browsed by
Month: June 2013

We have covered the gamut with our capabilities photographing architecture, food and lifestyle for them over the years…

We have covered the gamut with our capabilities photographing architecture, food and lifestyle for them over the years…

I love kids, I’ve got two of my own and they help me stay young and on my toes. I’m continually inspired by their energy and enthusiasm towards life and always enjoy watching them grow and interact with one another.

Peter Piper Pizza is a place that allows kids to open up and project their enthusiasm and energy in a fun safe and dynamic setting. I’ve been to many kids birthday parties at my local PPP and it’s always a blast.

My appreciation for the brand makes it extra special that Peter Piper has been a client of tonic’s for several years. And, it is also worthy of mention that we have covered the gamut with our capabilities at tonic for PPP and photographed architecture, food and lifestyle for them over the years.

Most recently we had the opportunity to photograph their newly remodeled location on Bell and Third Street. The new look is still quintessential Peter Piper but with a more modern and updated feel. Check out this article on AZ Central. It discusses the relationship of the brand’s new design to today’s family diners. This story on Fox 10 is about the grand opening. Both are great discussions about their different menu items and the overall brand.

Have a look at the images we produced from the recent architecture shoot at PPP 3rd and Bell and also the series following that shows the diverse cross section of work we do to support their brand.  From menu imagery, to architecture we’ve got them covered.

Best of luck and success to Peter Piper with the new look and thanks for  always providing such a fun place for the kids!

Patrick Darby – Photographer & Founder, tonic photo studios

 

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PF Changs and Pei Wei help strengthen our core focus in food photography

PF Changs and Pei Wei help strengthen our core focus in food photography

It’s no secret that food photography is a core focus at tonic photo studios and one of the clients that strongly reinforces this focus over the past couple of years has been PF Chang’s China Bistro and Pei Wei Asian Diner. We’ve had a fantastic time working with both internal and external creative for these brands and have had a blast participating in the development of the evolving visuals in support of these. Together with a team of food and set stylists, assistants, digital techs and producers, we have worked with the client to produce imagery that has transcended from bold rich textures and tones to a lighter brighter more open and airy feel.

I wanted to publish this post to present a snapshot of this visual transcendence and creative collaboration as PF Chang’s and Pei Wei are most certainly one of tonic’s flagship partners.

Thanks to Pei Wei and PF Chang’s for the opportunity to collaborate on a great body of work to date. You’ve tapped into our core strengths and attributes both technically and creatively and have allowed us to grow and strengthen our focus in the food photography field.

Here’s to many more great shoots down the road.

Patrick Darby

Founder, tonic photo studios

 

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