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Tag: lifestyle photography

RA Sushi Lifestyle Shoot

RA Sushi Lifestyle Shoot

We’ve been creative partners with RA Sushi for some time now. We began our relationship with RA in the early 2000’s and have never stopped. Our food, lifestyle photography, and motion work can be found in traditional print, social, and digital advertising. Here’s a recent lifestyle project Patrick Darby shot in Scottsdale this Spring. Thanks to the RA team and our crew for a great shoot!

Patrick Darby Photography – A Unique and Powerful Brand Solution

Patrick Darby Photography – A Unique and Powerful Brand Solution

Having fostered and developed partnerships with dozens of national restaurant brands throughout the years, we wanted to assemble a retrospective of imagery samples from some of these projects and take the opportunity to publish the words from one of our closest partners (RUI) describing their experiences with Patrick Darby Photography…

Patrick and his team are dedicated to nothing less than the highest quality collateral deliverable… 

In a nutshell, we’re not photographers… we’re creative brand partners and solution providers for the hospitality industry. Read more about what RUI has to say about PDP and reach out with any inquiries or to discuss a future creative partnership.

http://blog.patrickdarbyphotography.com/patrick-darby-photography-a-unique-and-powerful-brand-solution/

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Diversity and versatility for ACO Polymer Products

Diversity and versatility for ACO Polymer Products

ACO Polymer Products makes drains and they called on Tonic to shoot a wide range of images for them. Before you think “That was probably difficult, because it’s hard to make drains exciting,” take a look at the diversity of ACO’s products, especially the design and style of their QuARTz line. They produce some truly beautiful lifestyle products as well as being the leaders in commercial and modular trench drains.

ACO is a top-notch company and we at Tonic were humbled to be chosen by them to photograph a wide range of images. Their needs fully exercised our range of expertise in product, architecture and lifestyle photography. The team at ACO needed not only in-studio product photography, but many location photos as well. Thanks to our bandwidth and versatility, we were able to get the images quickly and with our signature creative touch.

For this assignment, we traveled to ACO’s facility in Casa Grande, AZ (not exactly close to our Phoenix studio) to capture images of the building, and to downtown Phoenix (much closer) to showcase their trench drains in place along the METRO light rail line. This is where Patrick dug deep to find a creative way to shoot the drains next to a light rail train in motion, all without getting arrested or run over. How did he do it? Well, he refuses to give up his secret, but it may have involved some Spider-Man-style acrobatics.

Talking about the work we did with ACO can only communicate so much. Have a look at some of the images we created for ACO, and follow the links below to see our images in use on ACO’s site. We hope they convey how proud we are to be a creative solution provider for ACO Polymer Products.

ACO’s About Us page

QuARTz by ACO

QuARTz product gallery